3 solutions that are sure to boost your job search

It is said that the definition of insanity is doing the same thing over and over again and expecting different results. While there is nothing far-fetched about needing to work and find meaningful employment, there is much to be said for how to go about it. If you’ve been using old-fashioned job search techniques, now is the time to use new techniques that are proving to offer greater success. Many of our readers can remember the days when you would mail your resume to a potential employer and chances are that [if you were qualified] I would get a phone call in a couple of weeks for an interview. While technology has accelerated this process, there are still some critical steps you need to take to compete in today’s high-tech arena.

With many of today’s businesses, computers have taken on the role of humans when it comes to reviewing resumes and determining if your qualifications match the posted job description. The question today’s job seekers are asking is how can I improve the chances of my resume passing the selection software?

Solution #1. The first step is to develop your resume specifically geared towards the job you are applying for. Gone are the days of sending a generic resume; these resumes will not catch the attention of potential employers. Understand that if you are an experienced medical science liaison and the job is for a sales representative, your chances of getting an interview will not be as likely as if you were an experienced sales representative. The next step is to use keywords throughout your resume that will be instantly detected by the scanning software. Keywords can be found in the job description as well as in the company’s mission statement. These keywords will be obvious to you once you read the job description and visit the company website.

The role of Social Networks (LinkedIn, Twitter and Facebook) have become the preferred means for companies and recruiters to identify potential candidates. A recent report indicated that LinkedIn is the preferred resource for 75% of companies and recruiters surveyed.

Solution #2. Most professionals use LinkedIn and have established a LinkedIn profile. Once considered a site solely for networking, LinkedIn is perfect not only for networking, but for job hunting as well. Many seasoned professionals are in the job market for the first time, and LinkedIn offers a great place to start. When developing your profile, be sure to use resume content that allows visitors to your profile to review your background and qualifications. You can now connect with professionals who have similar backgrounds for development or networking purposes. You should also take the opportunity to network with companies and hire executives who may find your qualifications and experience valuable to their organizations. Be sure to also develop your professional profile for Twitter; Job offers are usually published on Twitter before any other medium. You will discover that the hash tag [#] Is your friend. You can also post your ratings on Twitter® for companies to see, too. If you’re on Facebook, be sure to develop a professional account for networking purposes. This account must be totally professional since you will want to create a dialogue with other professionals.

There’s nothing like a good old-fashioned sale. For decades, salespeople have practiced something called the “elevator pitch.” The idea was that they had to sell themselves and their product or service in the time it took to ride an elevator from the ground floor to the top floor. Every great salesperson has an “elevator pitch” and could easily deliver it at any time. Have you developed your elevator pitch?

Solution #3. By following these steps, you can develop an effective and attention-grabbing elevator pitch. When you’re meeting new contacts or developing business relationships, be sure to use your elevator pitch because you never know who you’ll meet. We think it’s important who you know; but just as important is who knows you.

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