This information was shared by Amy Starr Allen … she is an amazing mentor and teacher, as well as a successful online marketer. Your content is always accurate and useful. Here’s information from one of his online videos.

Content is important to provide value and increase value to your customers. Providing content is where you can show and therefore teach, increasing your value to your customers and your products. These places provide ideas on where to find substance that can be shared with your clients, followers, tribe, group, downline, etc.

One place to look for ideas for providing content is in the discussions you have on social media. Groups in Facebook, MeWe, Talk, and other platforms ask questions that people want answered. These questions can help you gather valuable information and answers for your followers.

Another place to look is at Google or any search engine. The keywords entered in the search box will give a variety of content ideas to your users. Ideas usually pop up as you type a word … just check out a few of those sites and see what content you can use.

Pinterest it is a site where people post a lot of information. You can find almost anything on this platform. You can see a wide variety of things being posted, from quotes, art, recipes, announcements, images, etc. The list goes on and on and this could yield a lot of content ideas.

The website titled “answerthepublic.com“takes data from Google and organize it in a way that helps you organize your content. This is a one-of-a-kind site and to really help you learn what the information can do for you, visit the site and listen to the instructional videos provided for your lighting.

Another website “quora.com“Shares and helps expand knowledge of the world. It gives you quick access to yourself that may not be generally available. It would help you understand different points of view and understandings that others may have and you may not. Quora is set up to answer questions. Ask a question and get answers to those questions … this gives you access to data and content. The search continues. Enjoy.

YouTube, Tiktok, Instagram Reels and other video sources have questions and comments at the end of the videos. Take a look at the comments and rate the common threads of the questions being asked. These questions and comments can give you content ideas to share with your clients, friends, tribe, or groups.

These few sources provide you with a start to an unlimited source of knowledge that you will be able to share and create content that brings you value and eventually leads to sales and profits. Good luck in your search for messages to develop your relationship with your client list.

A resume summary is a concise summary of who you are and the value you can bring to an organization. Today (2018), all strong resumes are expected to have resume summaries instead of the old-fashioned “Target.” The resume summary is essentially your elevator pitch, which is a very short “commercial” of who you are and how you can benefit an organization.

What to include

First, be sure to include a resume summary immediately after your contact information. Excluding a résumé or just listing a few bullet points about your qualifications (or worse, listing an objective) will almost guarantee that your resume will get approved, unless you personally know the hiring manager. The resume summary is essentially a condensed version of the “Question about yourself.” When writing a summary, you should be sure to include relevant and specific information that shows who you are without being too generic. A great summary will include who you are, what you have done, what value you bring, and what your strengths are. Also, you should always include your resume title above the resume summary to make it clear who you are (i.e. sales professional, IT executive, project manager, etc.)

Keep it short

You may have been in an industry for more than 20 years and have done enough to fill more than 100 pages of text; however, your summary should not be longer than five or six sentences. TheLadders (2017) conducted a study and showed that the average recruiter spends 6 seconds going through a resume, so your resume summary needs to be concise and compelling. You need to quickly grab the attention of hiring managers and highlight your best selling points or unique value proposition. Avoid being redundant and including too many generic sentences that can be applied to anyone.

Three great resume summary examples:

Example No. 1: global vice president

Results-oriented global executive with a proven track record of successfully building and leading communications businesses in North America, Asia-Pacific, Europe, and Latin America. Experience in corporate trust and reputation, operational leadership, business development, strategic planning and operations optimization to significantly increase revenue and profitability. Prestigious commentator on corporate trust, crisis and corporate reputation issues for CNN, Bloomberg, CNBC, BBC and Channel News Asia, as well as providing information for print, commercial and other broadcast media on five continents. Presenter at the United Nations Global Compact Leaders Conference, the Clinton Global Initiative, the World Economic Forum Anti-Corruption Conference, the FSG Shared Value Conference, and countless industry and customer events.

Example No. # 2: Senior Sales Executive

Award-winning sales executive with vast experience in global sales / marketing and financial management. Experience in finding and retaining new business as a deal leader and providing the framework to complete KYC due diligence for specialized clients. Proven history of generating over $ 100 million in profit and reserves. Successful customer relationship manager who understands customer needs, manages expectations, builds lasting relationships, instills trust, and ensures delivery of integrated solutions. Very skilled working in the FinTech industry.

Example No. 3: technical director

Highly talented IT executive with a proven track record of designing, building and implementing multi-million dollar strategic, tactical and operational IT solutions that contribute significantly to organizational performance. Oversaw the construction of over 450 retail stores from a technology perspective including hardware, software, LAN / WAN, and telephony, as well as managing over 350 project lifecycles from inception to launch. Experience in leading teams effectively, instilling passion and developing people to achieve excellence. Great ability to communicate with both technical and non-technical audiences.

All three examples clearly exemplify who the candidate is, what the candidate has done, what value the candidate brings, and what the candidate’s strengths are in a concise and compelling way without unnecessary nonsense. Fluff is a resume summary that is filled with generic sentences like the following example:

Example No. # 4: generic fluff summary

Energetic and creative professional with cross-functional experience in operations. History of working well with all levels of leadership and developing effective relationships. Great ability to make immediate and valuable contributions to an organization. Flexible and open-minded with an outstanding ability to adapt to any situation. Excellent research, strategic thinking, communication and presentation skills.

conclusion

Think of your resume summary as the only thing a hiring manager will read, because in many cases it can be. Your resume summary is your elevator pitch and it should include who you are, what you’ve done, what value you bring, and what your strengths are in a concise and compelling way. Remember to include your title above your summary to immediately identify who you are. You can use a generic “Career Summary” or “Qualifications” if you have a very diverse background and it is difficult to define who you are in a single title. Always remember to include a resume summary as candidates without one will surely be approved.

A book review

By Gary Boyd

William Koenig, author of Eye to Eye, has been a White House correspondent for sixteen years, president of World Watch Daily, and publishes weekly, Koenig’s View from the White House.

In his book Eye to Eye you will learn about the consequences nations and leaders have gone through after pressuring Israel to divide their land.

He recounts how the Jewish people have a 3,7000-year history with the land of Israel and a 3,000-year history connection with the city of Jerusalem.

Every world power that has controlled and occupied the land of Israel has become a former world power or lost power, such as ancient Rome and Great Britain.

He recounts how more than $ 100 billion has been spent on unprecedented catastrophes that occurred while Presidents Bush the Elder, Bill Clinton, George W. Bush, Barack Obama, and Donald Trump were calling on Israel to divide the Promised Land.

The costliest insurance events, the most destructive hurricanes, the costliest tornado outbreaks, the 9/11 terrorist attacks, Hurricanes Katrina and Harvey all corresponded to heavy pressure from the White House on Israel to divide its land.

Jerusalem is mentioned 812 times in the Old and New Testaments of the Bible, he says for a reason. The United States, the UN, and the EU do not have the authority to divide God’s covenant land. If they try, the Bible declares that Jerusalem will become a heavy stone and efforts to divide the earth will lead to Armageddon, the final battle for Jerusalem. The God of Israel will continue to rebuke those leaders and judge their nations if they continue to divide the land.

Scripture says in Zechariah 12: 9, “And it will come to pass in that day that I will destroy all nations that come against Israel.” That day corresponds to the final battle of Armageddon.

Some of the chapters include:

Historical Basis of Israel’s Right to Land – The Error of Replacement Theology – US Disasters and Events

What Koenig has invented is more than five hundred pages of facts and figures, stories and images relating to horrific catastrophic events that befall nations that declare that Israel should give up parts of its promised land for peace.

I will give Eye to Eye a rating of five stars out of five for its excellent research on catastrophic events pertaining to the peace talks. The original book that I read years ago was much shorter, less detailed, and raised many doubts as to why the timing of events was so close. This updated version adds many catastrophic events and more arguments in favor of God’s word and why all these accumulated events ultimately rain judgment in the end. A standing ovation is required for this excellent work.

Many craft enthusiasts have fallen in love with their personal electronic die cutter, the Cricut. A new addition to the already popular product is the development of a software program created just for Cricut users.

Cricut Design Studio is a software program created by Provocraft, the designers of the Cricut machine. While the machine itself allows the user to cut various shapes and fonts in a variety of sizes, Cricut Design Studio takes it to a whole new level. Simply connect the Cricut to the computer via a USB port, install the software, and unleash a whole new dimension of creation.

The main benefit of Cricut Design Studio is the ability for users to weld or connect letters to form a single cutout. Gone are the days of pasting each letter one at a time. Now letters, phrases and shapes can be welded together before cutting, making adding cuts to projects faster and easier than ever.

Another benefit of Cricut Design Studio is that shapes and letters can be extensively manipulated before cutting. Users are no longer limited to just adjusting the size, but can now change the properties of the shape to better support their overall design. Each image can be stretched, tilted and flipped to get the exact look the craftsman needs.

While Cricut Design Studio has one benefit after another, my personal favorite is the ability to incorporate images from multiple cartridges into one design. The user can now design with all cartridge options at once instead of just cutting with one cartridge at a time.

Powerful and ultra-creative users have created inspiring projects by combining several different cartridges in one incredible cut.

The Cricut Design Studio is, in my opinion, a must for every Cricut owner. While there is a learning curve, once understood, the creative options are absolutely limitless. Cricut and Design Studio have become a must-have resource for all scrapbook and card makers today.

Facebook has more than 350 million users, Twitter has 32.1 million, and MySpace attracts more than 115 million to its site each month. The number of people using social media makes trademark infringement and brand confusion as easy as creating a username and password.

In Dallas alone, where we are located, more than 700,000 businesses in the area have a Facebook page, which are customizable mini-sites aimed at organizations, products or public figures. By reaching their target demographics, these companies allow users, or “fans” of the page, to post comments, view news and information, and basically have a voice about that company. With tools like these open to the public, how can companies protect their brands and trademarks in a world run by social media?

There are some proactive ways to beat counterfeiters and imposters. On the one hand, it can be beneficial for some third-party employees or contractors to regularly check social media sites for unauthorized use of your brand, bad press, trademark infringement, and the sale of counterfeit products. Of course, the best defense is a good offense, so join the online community and create your own positive buzz. It is a relatively inexpensive way to advertise and reach consumers, who are not always reached with traditional methods.

Also be sure to register your business or brand on key social media sites. This can be a simple process and probably the easiest way to ensure your company’s reputation on social media sites. When registering you name or brand, no one else can. The problem is when someone else has already secured your name. If that happens, there are several steps you can take to ensure that your social media presence is yours.

For one thing, be sure to take advantage of “terms of use policies” to protect your rights. Facebook, LinkedIn, and Twitter have procedures to help rights owners handle infringements. It’s important to take full advantage of these security measures to protect your brand. Many sites require an official company representative to control the page or username, but others, such as Twitter, do not. Typical guidelines include rules against spoofing others that mislead, mislead, or mislead the general public, or has the intention of doing so.

Other options may include calling your in-house or litigation attorney, but before taking any kind of action, first analyze the seriousness of the crime. Taking a tough stance against a fairly harmless offender can backfire and cause negative pressure (or, in some cases, benefit the offending party). Sometimes it is more effective to send a letter explaining the situation and asking the party at fault to fix the problem.

There are regulations and organizations to remedy the infringement when the lyrics and niceties don’t work. The Digital Millennium Copyright Act (DMCA) can be helpful in copyright infringement cases because many social media websites have guidelines that reflect the requirements of the DMCA. The Word of Mouth Marketing Association (WOMMA) is an official trade association representing the interests of the social media industry, with a code of ethics that requires members to adhere to certain guidelines, such as identity disclosure, genuine honesty in communication and media compliance. -specific rules.

Social media and social media law has not only opened up new avenues for brand marketing and communications, it has also added entirely new ways to violate those efforts. Making sure your brand and business are protected in cyberspace is not only important; it is an integral part of 21st century communications.

The expression “Content is king” is an absolute truth. It seems like there’s a shiny new object every week to drift off, but content marketing is still the most powerful technique for building an audience and generating leads. In this short article, I will give you 5 of the top reasons why you need to do content marketing as a great component of your advertising and marketing method.

Reason n. Content Marketing # 1: Establish Trust and Build Reputation

There are dozens of effective methods of content advertising. Blogs, podcasts, videos, or interviews are powerful ways to demonstrate your expertise in your market and help your prospects at the same time. Content marketing will not only show your trustworthiness as an expert, but it will certainly help you create a report with your target market, which is crucial for brand awareness.

Identify the most common pitfalls or pain points your target market faces and also develop material to help them find options. And don’t make your content a great sales pitch! The goal of content marketing is to develop goodwill by offering solutions that will also develop your brand. Ultimately this will lead to even more organic sales without being a constant release festival.

Reason n. Content Marketing # 2: Build Brand Awareness

If you routinely refrain from doing content marketing, then the opportunities are undetectable. You may even have the most effective services or products in deep space, but unless people learn about you, you don’t exist either. Web content advertising can help you transform that. When people come to your content to get the answer or find solutions, you increase brand recognition organically. Use your content to demonstrate your competition, as we said above, and also to increase web traffic to your website.

Reason n. Content Marketing # 3: More Leads = Additional Customers

Having a steady increase in leads and customers is vital, right? And also advertising and content marketing allow you to reach an unlimited flow of customers who otherwise would not have understood about you. When you offer relevant, fast and useful material, you attract potential customers like a magnet. Simpler simpler.

Plus, the quality material keeps customers coming back for more. People are more likely to return to a resource that has helped them in the past. Once they start to depend on you to provide professionally appropriate web content in your field, your customers will automatically go to your content whenever they have a request related to your market.

Reason n. Content Marketing # 4: Online Search Engine Rankings

Its material allows you to integrate search phrases that will certainly help you to rank better on the Google search results page. The more you post relevant web content, the greater your authority, and that means more traffic to your website. A small portion of people strive beyond the initial web page of the search results page, so the higher and longer you rank, the better your results will be.

Also, if you upload high-quality material, other organizations will want to connect to your site, further expanding your target market. And also, these “backlinks” are great for your site SEO. Do you intend to rate better? Backlinks are an important part of getting there.

Reason n. Content Marketing # 5: Engage Your Target Customer

Yes, the role of content marketing and marketing in general is to attract leads, however you don’t want unqualified leads or tire kickers who never employ you. Rather, you want to attract your target customer, your perfect customer, so that you don’t waste time or power on the wrong people. So exactly how do advertising and marketing materials attract the optimal customer? In other words, only those who are interested in your industry are sure to search for your material. And also only those looking for your material will click on your Call to Action and end up going to your touchdown web page and seeing your service or products. This indicates that quality leads will surely be thinking of buying from you.

Produce even more content!

There is no better time like the present to start creating and providing high-quality content as a component of your marketing approach. Add content marketing to your technique, and invite those organic leads!

For an entrepreneur or an organization growing there, any business must keep its production creation practical, marketing strategies, and growth plans. Website building includes certain areas such as colors, style guide, redesign, typography, responsive, and SEO.

A recent study led by Harvard Business Review is that the strategies should be used to attract buyers to buy the products and services of a specific website that can help to obtain the integrity from that buyer.

What is Web Design Architecture?

That means everything about your website. It consists of a content process such as; the way it looks, the way it works, logo design, construction, web development, conceptualization, layouts, colors, graphics, text style.

There are many options for creating a professional website. If someone does not have any knowledge of design and development applications, or HTML programming language, then it does not mean that they cannot create a website with many other options and forms that can help to create a good professional design:

• You can hire a professional web design expert, who can help you create a unique website.

• Use software like Dream Weaver or FrontPage, but the software is like a professional expert who has knowledge of that software to create a website.

• There are different online tools available for customizable web design templates that help you customize your business graphics, styles, and text.

Developing a professional website design for your online business

When developing a website, you need a solid domain name like Amazon, eBay. The professional finds the need of his clients / visitors. The web design must be user friendly to understand its content, which results in building a good relationship with your visitors.

It doesn’t matter how attractive and tempting your website is; It should be coded in such a way that SEO can read it and appear on search engine operating pages. All pages should be simple and tell visitors what they are really looking for; instead of adding confusing and unnecessary elements.

Different elements

• Colors: The best color for a website should be a simple design, black and white or multi-color, use web safe colors for your professional website.
• Sources: Use web-safe fonts because most web browsers read the selective number of fonts.
• Graphics: Included graphics of logos, clipart, icons or photos that can enhance the front look of the website.
• Designs: In designs, advertisements, graphics and texts must be well organized.

User friendly web design

User friendly web design can be created with the following factors in mind:

• Mobile / Navigation Compatibility: Nowadays, people use mobile devices and tablets for their internet access devices, which is why a website optimized for mobile devices is necessary. Use a Google mobile site tester to see how your website appears on mobile devices, if it does not appear then you can use the mobile device design approach first.

• Multimedia: Related audios and videos should be used in the web design that can benefit the visitors so that they squeeze the information in an easy way. This way the visitor will spend more time on your website.

• Easy content: The language should be simple, short, bullet points, headings, subheadings, and other techniques and the formatting should be included to make your website easy for readers.

Web design plays an important role in the success of your business. Web Design professionals use good planning and analysis with customer specifications in mind and try to create a simple but elegant Web Design.

Your online business will prosper if you master the art of search engine optimization or SEO. Search engine optimization will increase the chances that business-ready customers will see your website. If you know the basics of SEO, your website will rank higher and appear among the best search results. This will allow customers to easily view your website. There are several tools that you can use to help you in your online marketing. These SEO tools are as follows:

Google keyword planner. When placing content or articles on your website, you need to know the right keywords to use. The Google Keyword Planner is a great SEO tool to help you determine which keyword or keyword phrases has the highest search volume. With the keyword planner, you will be able to know which version of the keyword phrase to use that will bring the most traffic to your website. The keyword planner will also give you information about what customers expect to read on your website page.

Google Trends. Another tool that SEO experts use is Google Trends. This tool will show you people’s interest in a specific keyword phrase over a period of time. Basically, this tool will help you determine when to publish your content. Google Trends will show you what potential customers are searching for and the period in which a specific keyword is the most searched. This tool is important as it will let you know when is the right time to post new content on your website.

Plagiarism checkers. Search engines frown on the use of duplicate content. If you need to publish existing content, you must give credit to the original author or else search engines will see your content as plagiarized and this content will not be allowed to publish. There are a large number of plagiarism checkers that you can use for free that will determine the authenticity of any content that you are about to publish on your website.

Common sense. If you are writing on your own, you should be aware that writing blogs and web articles is not enough. You should always write content with a specific goal in mind, which is to get your readers to buy the product or service you are selling. Google Keywords and Google Trends can give you a list of different versions of keywords that you can use that are related to your product. However, you should use these keywords in such a way that they flow naturally throughout the article. Bombarding your article with too many keywords can trick search engines into ranking you higher, this practice will not be attractive to your potential customers as they are the ones who are going to read your content.

When writing content for your website, remember to always write for people before writing for search engines. One way to make sure you have good quality content is to read your work out loud or have someone else read it too.

LinkedIn, a popular business social networking site, has emerged today as one of the potential platforms for developing and promoting business. LinkedIn, known as the most powerful site for entrepreneurs, currently has more than 90 million registered users. Professionals around the world look to LinkedIn more to brainstorm industry details, strengthen business ties and contacts, and expand reach. The site offers multiple scopes for social media marketing with new features that are regularly introduced to it. There are essential LinkedIn marketing tips that can help people get the most benefit for your business and your products / services. By serving as a poignant advertising tool, LinkedIn can serve to deliver a marketing pitch for an individual’s professional field.

Below are five important steps that can help registered users to use the site as a social media platform to promote and advertise their business alongside the company’s products / services.

Keep your profile active – It is very necessary to update your LinkedIn profile regularly to get maximum visibility on the web. Be sure to highlight your field of expertise and experience in the particular area. This will bring visitors not only from the site’s domain but also from Google in general. Let your profile page be clearly visible in the Google search result at all times.

Make the most of research tools: You can use the LinkedIn site as your social media platform by making use of more and more research tools. This implies the wide reach that the site offers to users who can search a large group of people belonging to a particular industry.

Join new groups: Perhaps one of the best LinkedIn marketing tips is the group option that allows a person to associate with a number of professionals in the field of interest. Not only can you learn the contact details and business portfolio of other group members, but you can also express your own ideas through the Responses section of LinkedIn. The Open Groups option available on the site encourages broader discussions and has a different visibility on the web.

Scope of updates: LinkedIn offers the unique opportunity to share content directly that allows you to upload news and updates about your business portfolio to the site. You can make use of the appropriate tools to connect your news and updates to your blog, twitter, etc. This will instantly connect you with multiple members of the site who share the same interest as you.

Testimonials Help – It doesn’t matter if you’re an employee or a businessman, the relevant testimonials page on your LinkedIn site can help you grab the attention of your potential customers. Collect success stories and reflect them on your testimonial page to ensure maximum traffic for your page. The word of mouth marketing strategy helps a lot in the business field and LinkedIn offers you this option.

So when you have all these options available without the need for a premium membership, you should use them to achieve the best online marketing and networking strategy for your business.

A cached link or page is temporarily stored HTML web documents and data such as images, pages, and content to reduce bandwidth usage and server load time to get the requested web page. The web cache system stores millions of copies of documents that pass through it daily. Once a user requests a particular page, which would normally be previously cached, it would load much faster than the first time. A cache system can be a server such as Google’s cache system or a computer program.

When we browse the web, our browsers generally save a copy of the web pages visited in a cache system to speed up the process of retrieving data, from the browser cache where it was stored, rather than retrieving it from its original source.

What do Google cached pages mean?

When doing a Google search, “cached” pages often appear. Google cached pages are snapshots of the page taken by Google and saved when the bots actually crawled a particular web page and last indexed it. Users are informed that they are viewing a snapshot of the cached page followed by the day it was captured.

How do I check cached pages on Google?

Google’s cached pages can be easily accessed by clicking that green arrow, as shown in the screenshot below, next to the page’s URL. Once you click “Cached”, you will be redirected to a different version of a page that Google usually saves as a backup when you last visited the site and crawled its content.

How do I find Google cached pages?

When you visit a particular website, but the request returns a page fault or inaccessible page, you will usually be prompted to view a “saved copy” of the web page you landed on. Chrome would show a “Show Saved Copy” button option when the browser doesn’t load the page.

If you want to remove cached content, such as snippets or images, that are still in search results and you no longer want people to see it, then all you have to do is submit your request using the Webmaster Tools of Google.

Although the titles and URL of the cached page will still be displayed, Google will remove the snippet and the cached page from the search results.

However, if you want to prevent Google from caching a specific page, you may want to put the tag below in the

meta name = “ROBOTS” content = “NOARCHIVE, NOODP, NOYDIR”

Why do I need to see a cached page?

Due to the fact that various websites change quite frequently, their cached versions can be very different from the existing page that you have visited in search results. In fact, it is probably useless to view an outdated web page, but there are specific situations where both website visitors and developers find it advantageous and useful to view cached pages, such as:

When a website doesn’t load or is no longer available, you can still see the cached copy stored in Google files.

When a created website has changed drastically, a cached copy would be useful to quickly find its relevant and familiar content.

Although the cached web page is not updated frequently, it would load much faster than the usual page, which is a bonus for slow internet users.

For SEO purposes, viewing a cached page in a text-only version allows you, as a developer, to discover how Google bots crawl and index pages, which would act as an advantage to improve word content. specific key as well as other items.

Expired promotions and special discount offers may still exist on cached pages and thus you can still catch up and benefit.

Eventually, the Google cache is such a useful feature that it can help not only visitors but also developers to find, view, and / or delete the content of a particular web page.