StarCraft 2: Globalization of eSports

StarCraft 2 launched in September 2010 and has since brought eSports to the world in force. Last month, SC2 had more than $ 60,000 in cash prize tournaments and, as of its launch date, has more than $ 1.2 million in cash prizes as indicated on the SC2 tournament page. This article explains how StarCraft 2 takes esports to the next level.

Since its launch, SC2 has had commenters, many of whom have been commenting since the original StarCraft. Husky and HD, the two most notable, have amassed hundreds of thousands of subscribers to their dedicated SC2 commenting YouTube channels. Both channels, when a video is published, have more than 10,000 views in hours and more than 100,000 in days. Now many more people can be found commenting on SC2 matches, there are plenty of SC2 replay sites out there, which makes it incredibly easy for anyone to start their own YouTube channel. Many of these commenters have paid sponsors who pay them to add a logo or banner to the commented video. SC2’s commented replays are just one of the many things that make SC2 a world leader in eSports.

Matches televised and broadcast live. Recently, there have been websites that have dedicated broadcasts to specific SC2 players like LiquidTLO or TheLittleOne who ran a 24-hour SC2 marathon where the money raised would be donated to the Médecins Sans Frontières charity. This was a huge success for the SC2 pro gamer and raised over $ 2,400 with a peak audience of 24,000. It is not only the websites that broadcast these matches, but also the television stations. Korea, for example, has several television channels for SC2 matches.

StarCraft 2 is global. The game has its largest fan base in Korea; the day of liberation was a national holiday. Korea has also made StarCraft an official national sport of the country. SC2 was huge in Korea since its release to the rest of the world, it’s a growing trend. Since its launch, it has been added to the World Cyber ​​Sports Cup, the largest esports event in the world. There are many LAN tournaments around the world from America, Europe and Asia. The main leagues in the world are NASL, the North American Star League, the ESL European Starcraft League and the GSL Global Sarcraft League for Korea. North Korea also has GomTV, which has a partnership with Blizzard and broadcasts StarCraft 2 games on live TV. So as you can see, StraCraft 2 is still dominant in Korea, yet very few players travel to Korea to play professional StarCraft 2 because unlike the original StarCraft 2, it is becoming increasingly popular in the rest of the world in instead of retiring to Korea. For the first time in history, people living outside of Korea have for the first time the opportunity to earn a living by playing StarCraft 2.

With full-time salaries, cash prize tournaments, and sponsorships bigger than any other game in history, StarCraft 2 is the king of esports.

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